Diploma of Tourism

Program Code: SIT50107  l  CRICOS Course Code: 072709M

This qualification provides the skills and knowledge for an individual to be competent in a broad range of managerial skills in tourism operations, marketing and product development, underpinned by a range of operational competencies chosen as electives.

This qualification is geared towards specialisation in a broad range of skills that specifically relate to operations management and product development. Work would be undertaken in an office environment where the planning of tourism products and services takes place, in the field where tourism products are delivered or a combination of both. The field includes any destination, local or regional area, tourist precinct, site, attraction or onboard form of transportation.

This qualification is suited to those individuals who possess a sound theoretical knowledge base and use a range of specialised, technical or managerial competencies to plan, carry out and evaluate the work of self or a team.

- Duration: 75 weeks (including holidays)

- Intake Dates: July, Oct, Feb and April

- Enquiry Requirement: 

  • Must be 18 years of age or over
  • Completed Year 12 (HSC or equivalent)
  • Minimum 5.5 IELTS score & above or equivalent (international students only)

- Program Content:

  • Develop and update tourism industry knowledge
  • Manage quality customer service
  • Work with colleagues and customers
  • Work in a socially diverse environment
  • Deal with conflict situations
  • Interpret financial information
  • Manage finances within a budget
  • Prepare and monitor budgets
  • Develop and update legal knowledge required for business compliance
  • Establish and conduct business relationships
  • Write business documents
  • Lead and manage people
  • Implement and monitor workplace health, safety and security practices
  • Identify health hazards and assess control safety risks
  • Monitor work operations
  • Develop and implement operational plans
  • Coach others in job skills
  • Manage workplace diversity
  • Recruit, select and induct staff
  • Monitor staff performance
  • Manage workplace relations
  • Create a promotional display or stand
  • Plan and implement sales activities
  • Co-ordinate marketing activities
  • Develop and manage marketing strategies
  • Make presentations
  • Co-ordinate implementation of customer service strategies
  • Provide quality customer service
  • Provide visitor information
  • Sell products and services
  • Advise on products and services
  • Communicate on the telephone
  • Identify risk and apply risk management processes

- Career Opportunities:

  • Tourism manager
  • Operations manager
  • Director (owner/operator tourism business)
  • Manager (owner/operator tourism business)
  • Tourism sales manager
  • Tourism marketing manager
  • Tourism product manager
  • Visitor information centre manager

Training will occur face-to-face, classroom style in full time mode. A range of assessment methods will be used to assess practical skills and knowledge, using various methods including written and/or oral questions, case studies, projects, reports, assignments and examinations.

- Course fee (indicative):
  • Tuition fee $AUD 13,000

  • Enrolment fee $AUD 200 + materials and resources

Note: Fees and charges subject to change in accordance with IIA’s review of fees annually.
Please refer to IIA’s refund/cancellation/deferment/suspension policies

- Pathways:

After achieving the SIT50107 Diploma in Tourism candidates may undertake the SIT60107 Advanced Diploma in Tourism or candidates may opt for a degree course at a university in the tourism discipline.

Fee schedule and timetable is available upon request.
ESOS framework is available electronically by DEEWR via www.deewr.gov.au